VideoWeek Cologne

Radisson Blu, Cologne

17th september, 2024

A half day conference focusing on the future of video & CTV Advertising

VideoWeek Cologne, now in its second year, is a half day conference focusing on the future of video & CTV advertising in Germany and the wider European market.

Themes

Sustainability
Ethics
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WHO ATTENDS

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agenda

Tuesday, September 19th

1:00 pm

Registration & Lunch

2:00 pm

Welcome and Introduction

PRESENTATION

Speaker
Vincent Flood, Editor-in-Chief, VideoWeek

2:10 pm

Introducing Paramount Advertising International: A Unified Solution in a Fragmented Landscape

PRESENTATION

Speaker
Zach Belmont, Data & Programmatic Director, Paramount

2:30 Pm

CTV in Europe: Mapping the Evolving Landscape

PRESENTATION

Speaker
Hannah Walsh, Research Manager, Ampere Analysis

3:00 Pm

Brand-building in a recession: where will video & CTV budgets be going in 2024?

PANEL

Speakers
Pia Sturm, Group Head Programmatic, GroupM
Maike Abel, Head of Media, CRM & Content, Nestlé Deutschland AG
Michael Fuhrmann, RVP DACH & CEE, DoubleVerify
Tim Cross, Assistant Editor, VideoWeek (Moderator)

3:40 pm

Coffee Break

4:00 pm

CTV 2.0: What will usher in the next wave of disruption?

PANEL

Speakers
Thomas Peruzzi, CTO & Speaker of the Board, Virtual Minds
Güldag Prange, Managing Director, Seven.One Media
Matt Prohaska, CEO and Principal, Prohaska Consulting
Vincent Flood, Editor-in-Chief, VideoWeek (Moderator)

4:30 Pm

in conversation with sir Martin sorrell

FIRESIDE CHAT

Sir Martin Sorrell, Executive Chairman, S4 Capital

In Conversation With:
Vincent Flood, Editor-in-Chief, VideoWeek

4:50 pm

AI Disruption in Media & Advertising: Progress, Potential & Pitfalls

PANEL

Speakers
Mariëlle Tolen, Associate Creative Director, Media.Monks
Carsten Rauh, Head of Native Sales EMEA & LATAM, Microsoft Advertising
Dan Meier, Senior Reporter, VideoWeek (Moderator)